International Elderberry Symposium

Photo of a presentation booth with one person behind a table and two customers in front.

We had a wonderful time this week at the International Elderberry Symposium in Columbia, Mo.! Thanks to the amazing friends we made there, we will have some big announcements coming soon, so stay tuned! One of those big connections we made was with Elderglen, an Australian company producing elderberry products. We also got to hang […]

Lionberry Will Be at KC Pride

Pride Month is here and we are excited to announce that Lionberry will be at KC Pride, June 6-8. You can find us in the food truck section and try the first farmed sports drink, Lionberry Restorative Refresher! View this post on Instagram A post shared by KC PRIDE (@kcpride1) It’s also been fun to […]

Lionberry at the Kansas State Fair

Kansas State Fair logo with a sunflower on top of the stacked words "Kansas State Fair."

We are thrilled to announce that Lionberry will have a booth at the Kansas State Fair in Hutchinson! This huge, 10-day event is held at the Kansas State Fairgrounds beginning Sept. 5. This will cap an exciting and busy summer of farmers markets, fairs, and festivals. You can find our full schedule here. In addition […]

I Found a Pride of Lionesses!

Jenny Dotty and Karen Blakeslee

Lionberry found a huge pride of LIONESSES to be drawn to! First off, I am here for the @thewomensfair! Those Lionesses are the epitome of women’s entrepreneurial spirit! AND Tonight before the show, I am at the Wichita Packaging and Labeling Workshop in Ala Carte Kitchen Incubator by Create Campaign learning from Jenny Doty of […]

Lionberry at the Kansas State Capitol

Lionberry recently celebrated Ag Day at the Kansas State Capitol. We talked about planting Elderberry and our quest to get Kansas on the map as a top producer of Elderberry! We took samples of our Elderberry SIPS and Lionberry Restorative Refreshers! And, of course, we talked about our new home at the Olathe K-State Food […]

Lionberry Booth Preview

In December, we participated in Jingle! at Legends Field in Kansas City, Kan. Here is a preview of our booth. Stay tuned for more event announcements in the new year!

Presentation at the Great Plains Growers Conference

Lionberry 's Weekly Delusion and Re-illusion Update.

Heartland Elderberry Collaborative (Heartland ECo)


“Instead of asking each farm to grow bigger, we’re building shared capacity so farms can stay viable at their current scale while accessing value-added markets.”

An AgriCluster Pilot for Shared Infrastructure and Value-Added Market Access
Eastern Kansas / Western Missouri



PROBLEM CONTEXT

Small and mid-sized farms face persistent structural barriers to entering value-added markets, including:

• Limited access to processing infrastructure
• Limited cold storage capacity
• Transportation constraints
• Fragmented, uncoordinated distribution
• High costs from duplicating equipment and logistics across individual farms

These constraints restrict grower profitability, inhibit vertical integration, and reduce the viability of diversified regional food systems.



WHAT HEARTLAND ECo IS

The Heartland Elderberry Collaborative (Heartland ECo) is an active, facilitated, place-based AgriCluster pilot organizing elderberry growers and processors in eastern Kansas and western Missouri.

• Facilitated through ACRE (AgriCluster Resilience and Expansion)
• Emphasizes collective capacity-building and shared infrastructure
• Designed to enable farm-level vertical integration (grow, process, and take products to market)
• Structured to share infrastructure, governance, and market access



WHAT HEARTLAND ECo IS NOT

• Not a single-farm expansion program
• Not a commodity-scale production model
• Not a vertically integrated corporate system



WHY ELDERBERRY

• Performs well on marginal soils
• Integrates with soil-health and regenerative practices
• Supports perennial hedgerows and diversified systems
• Enables multiple value-added pathways (destemming, juicing, beverage and supplement production)
• Aligns with growing consumer demand for regionally produced products

The pilot is explicitly designed to test repeatability across additional non–Big Ag crops, including tomatoes, fruit crops, and legumes.



CURRENT PILOT STATUS

• Core grower group established
• Regular coordination underway
• Shared infrastructure priorities identified
• Grower recruitment initiated
• Early coordination with grocery buyers in progress



SHARED INFRASTRUCTURE HUB CONCEPT

The Heartland ECo model proposes a centralized hub facility located south of Kansas City to support participating farms and processors.

• Aggregation and intake
• Cold storage
• Destemming
• Juicing
• Bottling
• Short-haul regional distribution

The hub is intended to reduce duplicated equipment costs, logistical inefficiencies, and fragmented distribution efforts that commonly limit small-farm participation in value-added markets.



PILOT OBJECTIVES

Establish a functioning elderberry AgriCluster
Create shared access to processing, storage, and distribution infrastructure
Build collective grant-writing and fundraising capacity
Coordinate educational outreach related to elderberry and soil-health practices
Evaluate feasibility of scaling the model across additional crops and regions



FORTHCOMING PILOT STUDY

This poster outlines a proposal for a forthcoming pilot study to formally evaluate the effectiveness of the Heartland ECo model.

• Economic impact
• Grower profitability
• Infrastructure utilization
• Soil-health indicators
• Logistical efficiency
• Replicability across crops and regions

DOWNLOAD POSTER HERE