Festa Italiana 2026

Festa Italiana 2026

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LIONBERRY at Festa Italiana 2026 at Zona Rosa in Kansas City
May 29-31, 2026. This 3-day, free-admission, and free-parking event will feature authentic Italian cuisine, live entertainment, a beer garden, and a car show, primarily located in North Park.
Zona Rosa (North Park), Kansas City.

One of Kansas City’s favorite festivals, Festa Italiana, the unique celebration of Italian traditions and Italian-American culture, will be May 29- May 31 2026. This longtime local ethnic festival draws visitors from across metropolitan Kansas City and beyond. Enjoy an amazing assortment of Italian food favorites, great entertainment on the main stage all weekend, an Italian Motorsports Show, Farfalla Events Pop-up Shopping Market, bounce houses for kids and much more.

FREE admission, food & beverages available for purchase. Festa Italiana is the largest fundraiser for UNICO KC. UNICO is an Italian-American service organization that raises funds for college scholarships for area high school students. This year, over $60,000 will be awarded during Sunday’s ceremony.

Friday, May 29: 5:00PM – 11:00PM

Saturday, May 30: 11:00AM – 11:00PM

Sunday, May 31: 11:00AM – 5:00PM

The event will be held at Zona Rosa’s North Park (area just South of the Dillard’s building)

Parking:

From Barry Road Entrance — follow NW Prairie View Road & through the intersection of Old Navy & Barnes & Noble. Look for “EVENT PARKING” signs at the Rush Creek Garage and the lots to the East of Dillard’s.

From Congress Entrances, there are two parking garages available. 86th Street Garage (walk North on N. Stoddard to the event) or the Northwest Parking Garage (just west of Dillard’s)

To register for this event please visit the following URL: https://www.zonarosa.com/events/events/festa-italiana/ →

 

Date And Time

05-29-2026 @ 05:00 PM to
05-31-2026 @ 05:00 PM

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Fortifying the Heartland: My Christmas Wish for Hy-Vee.

Lionberry 's Weekly Delusion and Re-illusion Update.

This week’s delusion is pretending our grocery stores don’t have a weak point.

This week’s re-illusion is remembering that strength comes from building on what already works, not acting like we’re starting from scratch.

Hy-Vee does a really good job bringing in local barbecue sauces, jams, honey, and other value-added foods from the Heartland.

We’re not starting from zero.

But we are starting from small.

So I handed Santa a LionBerry and gave him my Christmas list:

A fortified Hy-Vee — one that expands the Heartland section that already exists into a full, accessible, stocked-every-day aisle for local foods.

Not to replace the global or national imports like Florida oranges, California almonds, Mexico avocados, pineapple juice from Thailand, or coastal produce —

but to stand beside them, so the region isn’t left vulnerable the next time anything shakes the system:

  • fuel shortages
  • war
  • trucking strikes
  • geopolitics
  • water shortages
  • drought or dust-bowl conditions
  • port disruptions
  • cyber hits
  • natural disasters

Any one of these can break a supply chain.

A fortified regional shelf — built from the farms around Kansas, Missouri, and Nebraska — keeps us fed.

The World Cup is coming to Kansas City.

Soccer tourists from Germany, Brazil, Japan, everywhere — living in Airbnbs for three to six weeks, shopping at Hy-Vee for everything from breakfast to body soap.

If we went to Germany, we’d want Wienerschnitzel.

If we went to Brazil, we’d want feijoada.

If we went to Japan, we’d want ramen or sushi that actually tastes like Japan.

So when they come to the Heartland, they don’t want a New York hot dog or a California cheeseburger.

They want us — the real Midwest.

What do we grow and make here?

  • local barbecue sauces
  • local fruit like blueberries
  • corn tortillas, tomato sauces, and beans
  • wheat pastas and breads
  • value-added soaps made from beef tallow
  • local meat, dairy, and eggs
  • elderberry drinks

And soccer tourists staying in AirBnB’s need actual essentials:

  • dish soap
  • cleaning agents
  • body soap and hygiene products
  • breakfast foods
  • snacks
  • drinks
  • basics
  • dinners

This is exactly why a stronger Heartland aisle matters — not just for crisis, but for culture, tourism, and everyday life.

This week’s delusion is pretending our grocery stores don’t have a weak point.
This week’s re-illusion is remembering that strength comes from building on what already works, not acting like we’re starting from scratch.

Hy-Vee does a really good job bringing in local barbecue sauces, jams, honey, and other value-added foods from the Heartland.
We’re not starting from zero.
But we are starting from small.

So I handed Santa a LionBerry and gave him my Christmas list:

A fortified Hy-Vee — one that expands the Heartland section that already exists into a full, accessible, stocked-every-day aisle for local foods.

Not to replace the global or national imports like Florida oranges, California almonds, Mexico avocados, pineapple juice from Thailand, or coastal produce —
but to stand beside them, so the region isn’t left vulnerable the next time anything shakes the system:

  • fuel shortages
  • war
  • trucking strikes
  • geopolitics
  • water shortages
  • drought or dust-bowl conditions
  • port disruptions
  • cyber hits
  • natural disasters

Any one of these can break a supply chain.
A fortified regional shelf — built from the farms around Kansas, Missouri, and Nebraska — keeps us fed.

The World Cup is coming to Kansas City.
Soccer tourists from Germany, Brazil, Japan, everywhere — living in Airbnbs for three to six weeks, shopping at Hy-Vee for everything from breakfast to body soap.

If we went to Germany, we’d want Wienerschnitzel.
If we went to Brazil, we’d want feijoada.
If we went to Japan, we’d want ramen or sushi that actually tastes like Japan.

So when they come to the Heartland, they don’t want a New York hot dog or a California cheeseburger.
They want us — the real Midwest.

What do we grow and make here?

  • local barbecue sauces
  • local fruit like blueberries
  • corn tortillas, tomato sauces, and beans
  • wheat pastas and breads
  • value-added soaps made from beef tallow
  • local meat, dairy, and eggs
  • elderberry drinks

And soccer tourists staying in Airbnbs need actual essentials:

  • dish soap
  • cleaning agents
  • body soap and hygiene products
  • breakfast foods
  • snacks
  • drinks
  • basics
  • dinners

This is exactly why a stronger Heartland aisle matters — not just for crisis, but for culture, tourism, and everyday life.

A shared warehouse, a shared distributor, and a unified block of local makers would let regional foods move with the same efficiency as national brands — while staying rooted right here.

Tourists will buy it.
Locals will keep it.
And if anything ever shakes the world, a fortified Hy-Vee keeps the Heartland standing.

That’s what I told Santa.
That’s my wish this year.
And that’s exactly what LionBerry is built to help do — bottle by bottle, aisle by aisle.