Nourishing Change Emerging Brands Conference

Nourishing Change Emerging Brands Conference

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We’re excited to attend the Nourishing Change Conference in Des Moines, Iowa, June 2–4, 2026. This national event brings together healthcare leaders, nutrition experts, community organizations, and innovators dedicated to improving health and wellbeing through food, education, and meaningful community impact. The conference features inspiring speakers, collaborative discussions, and forward-thinking ideas focused on creating healthier futures for individuals and families. We look forward to connecting with others who share a passion for positive change and community wellness.

To register for this event please visit the following URL: https://nourishingchange.com/ →

 

Date And Time

06-02-2026 @ 07:30 AM to
06-04-2026 @ 03:00 PM

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The rising tide lifts all boats.

Lionberry 's Weekly Delusion and Re-illusion Update.

We can support our competitors! Its ok to cheer each other on!!!

I’m hard wired for this, but I should take more time to  explain why… 

Because if your niche is tiny, you don’t need to “win the market,” you need to grow the market.

A niche doesn’t get big because one company dominates it.

A niche gets big because multiple companies prove the category exists, educate consumers, normalize the product, and make the market safer, easier, and more familiar to enter.

Cheering your competitors on is not charity.

It’s category creation.

When your competitor gets press, or distribution, or a rave review — they’re not “stealing your customers.” They’re doing free education, building demand, and making it easier for the next person in that buyer’s journey to understand exactly what your product is.

You don’t need a bigger slice of the pie.

You need a bigger pie.

Or a Rising Tide that raises all boats!!! (Yey! I caught a fish!)