STRENGTHEN THE VINE – FIRST FRIDAYS – July 3, 2026

STRENGTHEN THE VINE – FIRST FRIDAYS – July 3, 2026

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Join LionBerry at Strengthen the Vine First Fridays in Kansas City’s Historic 18th & Vine District. Enjoy local vendors, live entertainment, food, family activities, and community connections every First Friday from May through November.

This highly anticipated season will mark a major milestone for the district as we celebrate the completion of construction improvements and the official opening of the new Jazz District Pedestrian Mall—creating a more vibrant, walkable, and welcoming destination for residents and visitors alike.

From May through November 2026, the district will once again come alive with the sights, sounds, and flavors that make First Fridays a beloved Kansas City tradition. Guests can enjoy an energetic evening filled with:

🎶 Live music and entertainment
🎨 Local artists and cultural experiences
🍴 Food trucks and culinary vendors
🛍 Retail and small business vendors
👨‍👩‍👧 Family-friendly activities throughout the district

And the excitement doesn’t stop there…!!!

Summer 2026 will bring an unprecedented wave of tourism to Kansas City as the city hosts several FIFA World Cup matches, welcoming thousands of visitors from across the globe. Strengthen the Vine First Fridays will provide a unique opportunity for vendors, entrepreneurs, artists, and organizations to showcase their brands, products, and services to both local audiences and international guests visiting the district.

SEE MORE INFO

To register for this event please visit the following URL: https://www.juneteenthkc.com/first-fridays →

 

Date And Time

07-03-2026 @ 05:00 PM to
07-03-2026 @ 09:00 PM

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The rising tide lifts all boats.

Lionberry 's Weekly Delusion and Re-illusion Update.

We can support our competitors! Its ok to cheer each other on!!!

I’m hard wired for this, but I should take more time to  explain why… 

Because if your niche is tiny, you don’t need to “win the market,” you need to grow the market.

A niche doesn’t get big because one company dominates it.

A niche gets big because multiple companies prove the category exists, educate consumers, normalize the product, and make the market safer, easier, and more familiar to enter.

Cheering your competitors on is not charity.

It’s category creation.

When your competitor gets press, or distribution, or a rave review — they’re not “stealing your customers.” They’re doing free education, building demand, and making it easier for the next person in that buyer’s journey to understand exactly what your product is.

You don’t need a bigger slice of the pie.

You need a bigger pie.

Or a Rising Tide that raises all boats!!! (Yey! I caught a fish!)