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Category: In the News

Athlete Spotlight: John Cantrell Chooses LionBerry for Recovery & Focus

When it comes to sports performance, recovery isn’t optional — it’s essential. That belief is shared by John Cantrell, a heavyweight boxer known for his discipline, power, and commitment to training smart. That commitment is why John has chosen LIONBERRY as part of his routine. Built for Sports — Not Just the Game, But the […]

FOX 43 News Holiday Fling: Lionberry

TOPEKA (KTMJ) – Fox 43 AM Live’s Dane Kroll & John Cantrell chat with Bevin Brooks about Lionberry and what you can find at her booth while shopping at the Holiday Fling, December 13th & 14th, at the Stormont Vail Events Center. Click to watch our TV interview on KSNT

Hood Dude Food Review

The Epitome stopped by one of our pop-ups at the West Bottoms Market in Kansas City, Mo. He has been posting local business/restaurant reviews called HOOD DUDE FOOD REVIEW. He might be taking Elderberry Shots more often after he tries a Lionberry! Thanks for the kind words!

FOX4 Spotlight on Lionberry

Photo of Union Station showing a velvet rope in front of a Kansas City Chiefs flag and several tables set up for the KC Love event.

Ahead of the KC Love event at Union Station, Lioberry founder Bevin Brooks was interviewed on FOX4 in Kansas City. We had a great time at KC Love and enjoyed meeting so many of you! You can see the full segment below:

FLOK Feature on Facebook

We want to thank From the Land of Kansas (FLOK) for featuring Lionberry this month across its social media channels. We’ve shared a few of their posts below for you to enjoy:

KC Spotlight on Lionberry

Screenshot from KC Spotlight of Lionberry founder Bevin Brooks.

Lionberry founder Bevin Brooks was recently featured on KC Spotlight to help preview the Johnson County Home & Garden Show. WHAT: Johnson County Home & Garden ShowWHEN: January 24-26 (Friday 10 a.m. to 9 p.m.; Saturday 10 a.m. to 9 p.m.; Sunday 10 a.m. to 6 p.m.)WHERE: Booth #86 at the Overland Park Convention Center […]

The rising tide lifts all boats.

Lionberry 's Weekly Delusion and Re-illusion Update.

We can support our competitors! Its ok to cheer each other on!!!

I’m hard wired for this, but I should take more time to  explain why… 

Because if your niche is tiny, you don’t need to “win the market,” you need to grow the market.

A niche doesn’t get big because one company dominates it.

A niche gets big because multiple companies prove the category exists, educate consumers, normalize the product, and make the market safer, easier, and more familiar to enter.

Cheering your competitors on is not charity.

It’s category creation.

When your competitor gets press, or distribution, or a rave review — they’re not “stealing your customers.” They’re doing free education, building demand, and making it easier for the next person in that buyer’s journey to understand exactly what your product is.

You don’t need a bigger slice of the pie.

You need a bigger pie.

Or a Rising Tide that raises all boats!!! (Yey! I caught a fish!)